by Proven Content | Apr 4, 2023 | Blogs
Content marketing appeals to a broad audience of prospective clients — but for your content to reach that audience, it needs to be searchable. That’s where search engine optimization (SEO) comes in. Create the right content Before your content is searchable, it must...
by Proven Content | Jan 4, 2023 | Blogs
2022 is wrapping up, and that means it’s time for New Year’s resolutions. Let’s apply what we’ve learned over the past year to set content marketing resolutions for 2023! Use the source Choosing sources is always a hot topic for marketing content. Useful, accurate,...
by Proven Content | Dec 19, 2022 | Blogs
Have you ever been annoyed by a commercial or online ad? Is your response best described as mildly irritated, moderately perturbed, or utterly infuriated? If you’ve ever sworn an oath to avoid a product in retaliation for its exasperating ad, you know what NOT to do...
by Proven Content | Dec 12, 2022 | Blogs
Marketing content isn’t just about selling a product. It’s about creating a dynamic interaction between you and your audience, making space for your brand in their minds, and offering your unique perspective on the topic at hand. The most effective content does more...
by Proven Content | Nov 30, 2022 | Blogs
Are you stuck in a content rut? Once it’s up and running, adjusting your content course feels risky, but bold moves are the secret to amplifying your message and accelerating audience engagement. Try new things, be direct, get creative, and take some chances. Big...
by Proven Content | Sep 7, 2022 | Blogs
Consistent, quality content is THE goal of every B2B marketer — and it’s not easy. With all the usual constraints on your time and resources, how will you add content creation to the mix? An effective content strategy starts with a plan, and a solid plan starts with...