๐ย Who can vouch (authentically) for your solution, service, or business IF you arenโt allowed to feature your clients, or if you donโt have clients, YET?
There are many other valuable options… while client testimonials are powerful, if youโre unable to use them or want to test different types of credible endorsers, consider leveraging industry peers, other thought leaders, and partners.
โ ๐๐ป๐ฑ๐๐๐๐ฟ๐ ๐ฝ๐ฒ๐ฒ๐ฟ๐: Engage with industry peers you have relationships withโwhether theyโre clients or not. Conducting interviews that showcase how theyโre navigating industry challenges and why theyโre affiliated with your business can be highly effective. #PeerEndorsements
โ ๐ง๐ต๐ผ๐๐ด๐ต๐ ๐น๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐: Prospects love seeing and hearing great minds thinking alike, to spark more interest and provide valid points on topics that matter. This type of content adds credibility, and the endorsers are likely to share it within their networks, amplifying your reach. #ThoughtLeadership
โ ๐ฃ๐ฎ๐ฟ๐๐ป๐ฒ๐ฟ ๐ป๐ฒ๐๐๐ผ๐ฟ๐ธ๐: Capturing interviews with partners and highlighting the results youโve helped them achieve is another powerful way to build trust and authority. Showing your backed by other credible sources is especially vital for start-ups. #Partnerships
View this explainer video and book your endorsement marketing session with a Proven expert to strategize.ย โฌ๏ธ
