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Content: The Game-Changer in Long B2B Sales Cycles

Content: The Game-Changer in Long B2B Sales Cycles

Connor Dube, Proven Content CMO, talks reaffirming value through content during long B2B buying cycles. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can sit back, relax, and consider it done. What I Need CUSTOM ARTICLES CLIENT...
The Emotional Aspect of B2B Decision-Making

The Emotional Aspect of B2B Decision-Making

Wendy Lurrie, Chief Marketing Officer at Sinequa, joins Proven Content CMO Connor Dube to discuss the high-stakes, and often emotional, B2B decision-making process. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can sit back,...
ChatGPT and Your Marketing Strategy

ChatGPT and Your Marketing Strategy

Connor Dube, Proven Content CMO, talks ChatGPT’s place in the content marketing space — the good, the bad, and the ugly. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can sit back, relax, and consider it done. What I Need CUSTOM...