by Proven Content | Jan 3, 2024 | Blogs
These days, time is just about the most valuable commodity out there. There never seems to be enough of it. When every second counts, B2B marketers need to get creative with their content strategy. Enter micro-moments. These brief, yet powerful interactions give...
by Proven Content | Dec 20, 2023 | Blogs
Marc Dube — Proven Content’s own president and founder — pulls from decades of experience in sales and marketing to chat about recapturing marketing ROI. Marc’s insight shines light on the complexities of modern marketing, spotlighting where direct sales and ads are...
by Proven Content | Dec 19, 2023 | Blogs
The holiday season is a whirlwind of rapid-fire information — often to the point of overload. Everywhere you look, there’s an inundation of stimuli: from digital notifications to relentless marketing campaigns. It’s enough to overwhelm anyone, which is exactly what...
by Proven Content | Dec 12, 2023 | Blogs
A great conversation creates connections between people and ideas. These interactions build value by developing relationships, expanding perspectives, and solving important problems through collaboration. What separates some interactions from extraordinary...
by Proven Content | Oct 17, 2023 | Blogs
Achieving enterprise-level success can be an uphill battle for small businesses. Limited resources, crowded markets, complex sales cycles, larger competitors, and more can all pose significant obstacles. That said, there are ways to level the playing field — and even...
by Proven Content | Sep 17, 2023 | Blogs
As marketers seek to connect with their audiences in meaningful ways, B2B podcasts have emerged as a powerful form of outbound marketing every business should consider. And though there’s no barrier to entry, quality content matters. Remember, B2B podcasts serve a...