by Proven Content | Dec 16, 2024 | Blogs
Most small business owners lose around seven hours of sleep per week. Why? Stress — specifically related to money. To increase capital gains (which should reduce stress), it’s time to surrender the old ways and adopt these digital marketing trends for B2B in 2025. The...
by Proven Content | Nov 26, 2024 | Blogs
Businesses need more than just a strong product or service offering. Trust, credibility, and proof of success have become crucial to standing out, especially in the B2B sector. We’ve found that client endorsement marketing has been one of the driving forces behind our...
by Proven Content | Oct 21, 2024 | Blogs
As AI, media stimulation, and endless sales tactics dominate reality, one tried-and-true marketing method remains incredibly powerful: word-of-mouth referrals. On-going endorsement content can act as a seal of approval from someone whose opinion matters to your...
by Proven Content | Sep 6, 2024 | Blogs
Trust is in a full-blown recession. With the abundance of all-buzz-no-value content, misinformation, and unvetted claims, it really shouldn’t come as any surprise when buyers become more skeptical. Traditional marketing tactics that once fostered trust are now...
by Proven Content | Sep 3, 2024 | Blogs
If you’re in B2B marketing right now, you know trust is hard to come by. Brands are competing for attention in environments where skepticism is high — as are the stakes behind every sales effort. It’s difficult to break through the noise in the first place, and...
by Proven Content | Aug 13, 2024 | Blogs
B2B marketers have a tough job. In contrast to B2C marketing, they tend to deal with protracted sales cycles, higher prospect validation standards, convoluted buyer hierarchies, and a higher burden of proof to convince diverse buying committees. Yet it’s these...
