Proven Content Videos
The 3 S’s of Content That Connects
Connor Dube, Proven Content CMO, talks strategies for innovating content to keep up with audience expectations.Whatever your content needs, when you work with the A-Team at ProvenContent.com, you...
Content: The Game-Changer in Long B2B Sales Cycles
Connor Dube, Proven Content CMO, talks reaffirming value through content during long B2B buying cycles. Whatever your content needs, when you work with the A-Team at ProvenContent.com, you can...
Untapped Website Traffic Is Lost ROI and Sales — Recapture It
In marketing, all roads lead to your website. With only about 2% of website visitors making contact, it's crucial to monitor traffic. Connor Dube — CMO here at Proven Content — shares how tools...
Small B2B Businesses Can Generate Enterprise-Level Results With a Social Proof Strategy
Connor Dube, Proven Content CMO, talks about getting enterprise-level results in a small B2B using a social proof strategy. Whatever your content needs, when you work with the A-Team at...
The Emotional Aspect of B2B Decision-Making
Wendy Lurrie, Chief Marketing Officer at Sinequa, joins Proven Content CMO Connor Dube to discuss the high-stakes, and often emotional, B2B decision-making process. Whatever your content needs,...
ChatGPT and Your Marketing Strategy
Connor Dube, Proven Content CMO, talks ChatGPT’s place in the content marketing space — the good, the bad, and the ugly. Whatever your content needs, when you work with the A-Team at...
Top 3 Benefits of Outsourcing Your Company’s Content Creation
From cost savings and consistency to scalability and social proof — Proven Content CMO Connor Dube shares insight into the benefits of outsourcing content creation. Need support with your content...
The Content Trifecta: An Effective B2B Strategy
What makes the Content Trifecta an effective B2B strategy? Proven Content CMO Connor Dube discusses the value of a strategic, multi-format approach to content marketing and how you can leverage...
Connecting With Your Target Audience
What’s the best way to connect with your target audience? Proven Content CMO Connor Dube shares his top three tips for connecting with your audience — all of which we use at Proven Content, too!...
