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1 Authentic Endorser is Worth More Than 1,000 Rambling Sales Pitches

1 Authentic Endorser is Worth More Than 1,000 Rambling Sales Pitches

Director of Client Success, Becca Lynn Sezgen, advises CEOs, CMOs, Sales Leaders, and Marketing Directors, to lean on authentic endorsers more than generic content, cold calls, and sales pitches. Your prospects would rather hear and see 𝙖𝙪𝙩𝙝𝙚𝙣𝙩𝙞𝙘 𝙪𝙨𝙚𝙧 𝙚𝙭𝙥𝙚𝙧𝙞𝙚𝙣𝙘𝙚𝙨, to...
Move from “Selling” to “Authentic Sharing” — It’s Proven to Work

Move from “Selling” to “Authentic Sharing” — It’s Proven to Work

Becca Lynn Sezgen, Director of Client Success at Proven Content, shares from the heart about giving your prospects the gift of 𝙖𝙪𝙩𝙝𝙚𝙣𝙩𝙞𝙘 𝙪𝙨𝙚𝙧 𝙚𝙭𝙥𝙚𝙧𝙞𝙚𝙣𝙘𝙚𝙨, to help them make trusted buying decisions quicker. Make 𝙫𝙞𝙙𝙚𝙤 𝙚𝙣𝙙𝙤𝙧𝙨𝙚𝙢𝙚𝙣𝙩 marketing a leading strategy for your...
Top 10 Digital Marketing Trends for B2B in 2025

Top 10 Digital Marketing Trends for B2B in 2025

Most small business owners lose around seven hours of sleep per week. Why? Stress — specifically related to money. To increase capital gains (which should reduce stress), it’s time to surrender the old ways and adopt these digital marketing trends for B2B in 2025. The...