How Digital Marketing Agencies Can BLOW UP Their Sales
The most successful agencies definitely have a focus. They have a streamlined process. They are very clear on who their ideal client profile is, and they say no to everybody else.
Forrest Dombrow — serial entrepreneur, sales consultant, and digital marketing expert — joins Connor to discuss sales and growth strategies for digital marketing agencies. Learn about the importance of coaching and mentoring, adjusting to the tasks, topics, and environment of new situations, and the specific nuances involved in selling marketing products. Hear Forrest talk about the necessity of establishing trust, identifying what a client really needs, and navigating the gap between client needs and what they understand about digital marketing.
- When seeking career advice, look for coaches and mentors who address your particular situation as specifically as possible.
- To orient yourself to new professional situations, focus on the tasks the situation requires, the topics you’ll need to cover, and the environment in which tasks and topics will be addressed.
- In the digital marketing space, your potential customers don’t necessarily understand what they’re buying. One of the keys to success for digital marketing agents is the ability to identify what a client really needs and navigate the gap between their need and their lack of comprehension, so you can meet their expectations.
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Forrest Dombrow is a serial entrepreneur and sales consultant with 18 years of experience in the online marketing industry. He has sold tens of millions of dollars in digital marketing services to some of the largest brands in the world, including SEO to Amazon and conversion rate optimization to Costco.
Forrest was named one of the Online Marketing Institute’s Top 40 Digital Strategists in Marketing and is a featured speaker at some of the industry’s most prestigious conferences.
Follow Forrest on LinkedIn here: linkedin.com/in/forrest-dombrow
Connor Dube is Sales & Marketing Director at Active Blogs, an industry leader in B2B social selling and content strategy, Co-Founder of the Mile High Mentors Podcast, and Founder of B2B Mentors. Building his first business at seven, he’s gone on to create multiple companies and supporting his clients approaches to adding multiple 8-figures to their sales pipeline with his innovative approach to Social Selling. As a current leader in sales and marketing strategy for complex industries, Connor’s been featured in top podcasts, resources, and stages, including MSU Denver’s current sales and marketing curriculum.